Societal Forces Influencing R & D in the 1980's. Presented as an invited lecture before the Industrial Research Institute, 29 May - 1 June 1977, The Greenbrier, White Sulphur Springs, West Virginia. 1977/06/01. The only manuscript is a four-page outline of the talk. A very strong plea to industrial leadership in the U.S. to make a shift to a pattern of participatory management, which should interface with national policy goals on education, environment, ethics, stressing corporate communication with society as a basic alternative to a future of increased regulation and tougher controls of our economy. As an alternative to government, autonomous corporations can lead to better society, using synthesis and systems tools of ISM