Strategic Innovation

Summary: Pending
By breaking the rules of the game and thinking of new ways to compete, a company can strategically redefine its business and catch its bigger competitiors off guard. The trick is not to play the game better than the competition but to develop and play an altogether different game. Applies this idea to the companies of Canon, 3M, Xerox, IBM, and Dell.

Additional Info

  • Description: Electronic reproduction
Read 102 times Last modified on Sunday, 07 May 2017 12:43
Published in Catalog
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