Ford Motor Attributes Re Innovation

An itemized list (identification) of 97 attributes, with page numbers given for each. Part of failed project initiative at Ford Motor Company called Direct Engineering. See also companion document “Field Representation of Factors Affecting Innovation in Ford: The Case of Direct Engineering.”



This document is an itemized list (identification) of 97 attributes, with page numbers given for each. This document is a companion to Field Representation of Factors Affecting Innovation in Ford: The Case of Direct Engineering and both should be used together.). They are both leftovers from a failed project initiative at Ford Motor Company called Direct Engineering, championed by Pete Seferro and Pete's boss, but wiped out when Pete's boss got early retirement.




Additional Info

  • Category: Organizations, Sponsored Projects
  • Size: 37 p
  • Description: Email
  • Publication Year: 1999
Read 109 times Last modified on Sunday, 19 July 2015 14:40

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